The Bachelor of Arts in Sport Management offered by the School of Kinesiology at the University of Michigan prepares students for careers in the global sport industry. The program provides an interdisciplinary curriculum blending the cultural and business impact of sport, covering topics such as sport marketing, law, economics, and organizational administration. Students gain hands-on experience through internships, industry-led courses, student organizations, and Michigan’s vast alumni network. Unique offerings include the Sport Management Immersion (SMI) Program, which provides a cohort-based, experiential learning track for selected students, as well as robust professional development and networking opportunities. Graduates are prepared for roles in sport marketing, operations, analytics, and more, in settings ranging from professional teams to sport agencies.