The Master of Arts in Mass Communication at UNC Chapel Hill's Hussman School of Journalism and Media is available in several formats: a 12-month accelerated on-campus program with concentrations in Journalism (including Interactive Design Journalism, Public Life Reporting, and Video Journalism), Strategic Communication (covering advertising, marketing, and public relations), and Theory & Research for students interested in academic and research careers. The online program focuses on Digital Communication and is designed for working professionals, taking 2.5 years to complete part-time. The curriculum across tracks blends core theory, research methods, practical skills, and a capstone or thesis project—preparing graduates for advanced roles in journalism, media, public relations, or further academic study.