The BBA in Operations & Information Management at Isenberg School of Management, UMass Amherst is designed for students who aim to manage and enhance business processes for greater efficiency. The program develops analytical and technology-driven skills, preparing graduates for careers as operations managers, business analysts, and consultants. Key learning areas include data analytics, process optimization, ERP systems (like SAP), supply chain management, and business intelligence. Experiential learning is emphasized, including hands-on work with business computing tools, industry projects, and company visits. The program has a reputation for high teaching quality and strong career outcomes, equipping graduates with certifications in business analytics, SAP, and advanced Excel. 来源： https://www.isenberg.umass.edu/sites/default/files/2025-03/Management_OnlineBBA_DegreeCompletionCurriculumSummary_03_2025.pdf?1741963936