The Marketing BA (Hons) at the Faculty of Business and Law, Coventry University focuses on the discipline of marketing, appealing to students interested in brands as products, services, ideas, and symbols in varied organizations. The curriculum blends creative and analytical perspectives, with modules covering advertising, consumer behavior, retailing, market research, and new product development. Students gain hands-on experience developing marketing strategies and pitching solutions to real advertising briefs, benefit from networking with industry practitioners, and learn from staff with real-world marketing experience. The program includes opportunities for work placements, and offers exposure to contemporary marketing and advertising concepts and tools. Rated Gold in the Teaching Excellence Framework (TEF) 2023 and awarded 5 QS Stars for teaching and facilities. 来源： https://www.coventry.ac.uk/course-structure/ug/fbl/commercial-law-llb/