The Bachelor of Science in Advertising at the College of Media, University of Illinois at Urbana-Champaign is an undergraduate program that examines the role and impact of advertising in society and business. The curriculum is structured as follows: Year one introduces students to the foundations and mechanisms of advertising; year two trains students in the tools needed to create and analyze advertising; year three focuses on solving real-world advertising challenges; and year four allows for specialization through elective courses. Students gain both creative and analytical skills suitable for diverse media industries, preparing graduates for a wide array of roles in advertising agencies, marketing departments, or media organizations.
来源:
https://publish.illinois.edu/msadvertising/admissions/deadlines/