This multidisciplinary programme at The Hong Kong Polytechnic University's School of Hotel and Tourism Management equips students with professional knowledge and skills for managerial and specialised roles in the evolving hotel, tourism, and event industries, with a strong emphasis on smart tourism and digital transformation. Students gain a balance of theory and practical, customer-focused skills, leadership and communication abilities, as well as a global perspective. In Year 1, all students follow a common curriculum before specialising, with field trips, integrated work experience, and opportunities for overseas study. The Smart Tourism and Hospitality specialism focuses on innovative tech-driven management, customer analytics, and the digitalisation of guest experiences. Graduates can pursue management careers in hotels, travel agencies, technology-driven hospitality firms, and related sectors, both locally and internationally.