The Bachelor of Commerce (BCom) – Major in Retail Management at McGill University's Bensadoun School of Retail Management is an interdisciplinary undergraduate program focused on all facets of the retail industry. The curriculum combines creative marketing skills, analytics, technology, and operations management, bridging theory and real-world application. Students develop a core understanding of consumer engagement throughout the entire customer journey, with an emphasis on agility, global perspective, and sustainability. Experiential learning opportunities, including industry collaborations and innovation challenges, prepare graduates for dynamic retail careers in sectors such as branding, marketing, data analytics, digitalization, and supply chain. The Bensadoun School leverages McGill’s expertise, integrating insights from accounting, finance, psychology, AI, neuroscience, and sustainability to shape future retail leaders.