The Master of Marketing (MMKG) at Schulich School of Business, York University is a full-time, 12-month program designed to prepare graduates for professional marketing careers across sectors. The curriculum combines theoretical foundations with practical learning, including mandatory pre-program modules in Accounting, Finance, and Statistics, and a capstone consulting project with real-world clients. Students acquire expertise in marketing analytics, brand and digital marketing, communications, and research, developing leadership, analytical, and project management skills suited for roles in private, public, or non-profit organizations. All learning is supported by close industry connections and optional internships.
来源:
https://schulich.yorku.ca/admissions/admissions-requirements/mmkg/